icu4j cyrillic to latin

I'm trying to get Cyrillic words to be in latin so I can have them in urls. I use icu4j transliterator, but it still gives weird characters like this: Vilʹândimaa. It should be more like viljandimaa. When I copy that url these letters turn to %.. something useless.

Does anybody know how to get Cyrillic to a-z with icu4j?

UPDATE

Can't answer myself already but found this question that was very helpful: Converting Symbols, Accent Letters to English Alphabet