Windows Service Setup Project

I’m trying to create a set-up project for a windows service. I’ve followed this tutorial and many others like it but, after installing my service, I still can’t see the service. I’ve added the primary output of the service to the application directory and created a custom action to include this output on Install, Commit, Rollback and Uninstall.

It claims that it installs correctly.

Should this work? Is there anything else that I can try to get this to install?